According to an article in the New York TimesGoogle is testing an AI tool that can write news content. The article said Google demonstrated the product to executives from News Corp, owner of The New York Times, The Washington Post and The Wall Street Journal.
Google named the product Genesis, although the name remains an internal title. Genesis can collect information about current events and generate news articles. According to The New York Times, people familiar with the tool say Google is marketing it as a supplemental tool for journalists, not a replacement for human-written articles.
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Reportedly, some executives were not impressed with the tool and believed that Google was trying to downplay the knowledge and effort required to become a journalist.
Google spokeswoman Jen Crider said in a statement, “Put simply, these tools are not intended to and cannot replace the essential role journalists play in reporting, producing and fact-checking their articles. ”
Google says the AI tool can help journalists craft headlines and hone their writing style.
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Some newsrooms have been using AI-generated content for years. For example, The Associated Press uses AI To automate corporate earnings reports and stories covering certain sporting events. The Associated Press also uses AI technology to help transcribe audio and video from live events.
But recently, publications that use AI to generate stories that should be reviewed and written by humans have drawn a backlash Publishing erroneous, AI-generated content,
Journalism depends on journalists being knowledgeable and ethical when reporting news. Generative AI tools cannot be trusted to do this, as they may hallucinate or give false information.
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Google’s Bard, a competitor to OpenAI’s ChatGPT, misinformed some users. Although hallucinations are a side effect of the technology in its current form, newsrooms with a reputation to protect will hesitate to adopt it widely.











